X is placing ads for Amazon, NBA Mexico, NBCUniversal, and others next to content with white nationalist hashtags::undefined

  • 1714alpha@lemmy.world
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    8 months ago

    Good. Now the companies in question can object to being advertised alongside hate speech, drop their funding, and create pressure for Musk to clean up the hateful accounts and hashtags that are forming an ever-thickening layer of scum on the surface of the Twitter pond. Or, you know, just hasten the merciful demise of this shitty platform.

    Either way, the problem is the hate speech being allowed in the first place, not the hamfisted advertising strategy being peddled alongside it.

    • Feirdro@lemmy.world
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      8 months ago

      Or it normalizes white supremacy. But I hope most of these huge companies know which side their worker bread is buttered on.

  • scarabic@lemmy.world
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    8 months ago

    This would probably be blowing up more if you could see any of it without creating an account.

  • N-E-N@lemmy.ca
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    8 months ago

    Can anyone link the actual tweets? Can only find articles about the tweets

  • Heavybell@lemmy.world
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    8 months ago

    I absolutely think there are some things as a species we should not put up with, racial supremacy hate speech being one of them. At the same time, because there is other content out there which some people dislike but which is not harmful, I wish we could stop worrying so much about what content ads are sitting next to.

    • Chetzemoka@startrek.website
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      8 months ago

      Problem is people don’t have a lot of control over their subconscious perceptions. The subtle ways that they’ll remember two things being side by side and associating the two. This is why brands are careful about what content their ads are shown on.

    • peg@lemmy.world
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      8 months ago

      I don’t care what ads appear where but I can understand why companies might not want their brand to be associated with this sort of thing in any way.

      Twitter can’t simultaneously be a safe space for racists, sexists, paedos, etc. and civil society.

      • Heavybell@lemmy.world
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        8 months ago

        Okay, but what about people on the fringes? People who want to be able to post about sex positivity, risque artwork, and other stuff that exists in civil society but some people would prefer to pretend didn’t.

    • ReluctantMuskrat@lemmy.world
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      8 months ago

      In this era of highly targeted advertising when companies charge more to put your ads in front of highly specific people groups and demographics, companies like X can easily keep your ads from being associated with white supremacists… they just don’t want to.

      X knows it’s popular with these hate groups and they want to monetize them. They’re making money by placing eyeballs on an ad. They’re just hoping no one notices that they’re including hate groups in the eyeballs they’re charging you for. If they can’t display ads to the hate groups then they might actually have to stop allowing the content and they really don’t want to have to do that.

  • weew@lemmy.ca
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    8 months ago

    X is soon to be the biggest ad-free social media site! genius!