demand is manufactured by misleading and manipulative advertising and marketing.
It’s driven by planned obselesence.

Consumer products develop through experimentation. Consumer preferences also change and develop gradually through time. To meet them requires entrepreneurial judgment.

Nor is buying essential items like food and utilities voluntary.

Aside from a few innate demands concerning hunger and temperature, consumer preferences emerge as a result of interaction between many individuals.

Each consumer regulates the consumer products he consumes by spending money. There is no good substitute for the market process concerning the development and dissemination of consumer goods.