They really shouldn’t. Tech companies should stay focused on their core products. GE pivoting into finance and banking ruined them. They used to be one of the biggest and most important companies in the world, now they’re a shell of a company.

Technology companies venturing into financial services doesn’t usually go well. Ask GE

No, competition is really important. Apple can be very consumer-unfriendly at times (see the ongoing raging about the 8gb ram Macbook Pros) and without competition, there’s nothing stopping them from being even worse.

Teens don’t care about having a cohesive messaging app. The green vs blue bubble stigma has nothing to do with the usability of the app. It has everything to do with blue bubbles being a signifier of status because Apple = more expensive in people’s minds. Google has to penetrate that first.

That’s good for consumers. It forces Apple to find other features to add to make the Pro worth the purchase.

2005-2009: a few different iPods. Can’t remember which ones when.

2009: iPhone 3G

2010: iPad 1

2012: 13 inch retina MacBook Pro

2013: iPad mini

2015: TV HD

2015: iPhone 6

2016: iPad Pro

2017: iPhone 7

2019: 13 inch MacBook Pro

2019: iPhone 11 Pro

2020: iPad Air

2021: watch series 6

2021: TV 4K 1st gen

2022: iPhone 13 Pro

2022: watch series 8

2022: TV 4K 2nd gen

Also had numerous AirPods and HomePod minis that I can’t keep track of, not to mention stuff like AirTags.