Does any of you know firsthand how the ad industry works? I hate them with all my heart and I already go out of my way to block them but maybe you have been on the other side of the fence and can share some internal insight on what to focus on to really disrupt the data collection. I.e. even if I use uBlock can the ad network still build a profile? Is the benefit only cosmetic on my end? I also run a local AdGuard instance on my network
Probably not enough to use an adblock. Personally https://www.youtube.com/channel/UCYVU6rModlGxvJbszCclGGw this guy helped me understand internet tracking and profiling.
Could you recommend a specific video of his where everything is laid out?
Can’t remember the exact video. But research a bit about web fingerprinting.