Google has plunged the internet into a “spiral of decline”, the co-founder of the company’s artificial intelligence (AI) lab has claimed.
Mustafa Suleyman, the British entrepreneur who co-founded DeepMind, said: “The business model that Google had broke the internet.”
He said search results had become plagued with “clickbait” to keep people “addicted and absorbed on the page as long as possible”.
Information online is “buried at the bottom of a lot of verbiage and guff”, Mr Suleyman argued, so websites can “sell more adverts”, fuelled by Google’s technology.
I heard lot of complaints of google search and seen the decline, but it’s like it got significantly worse in the last 1-2 years. I read it’s not just ads and clickbait/seo “articles”, but google is editing your queries without your knowledge, so they can milk more money out of their advertisers.
It’s mostly unusable now if you want to search for smg new, I just use it to jump to already known pages (e.g. google “vodafone” to jump to the page with a few clicks an pay my bills, often simpler than typing/bookmarking).
Compare to Amazon.com. Same thing. Ever less relevant searches in favor of who paid most to promote their products (usually random Chinese company with super cheap low quality products). Nowadays even if you search for a specific brand and model, it will often be buried by crap. And there is no way around it with advanced search parameters or filters.
It’s a shame, I remember when Google literally revolutionized how we search the web, and Amazon did the same with ecommerce.
Amazon was for a long time not available in my east EU country, first time I checked it a few years ago, I was baffled how people could find this useful. Now I live in west EU, so not many alternatives, I hate it for the same reasons you list. Unless you specifically look for smg and know the details, you get all the useless shit pushed forward in your search.