• moakley@lemmy.world
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    6 months ago

    I keep seeing stuff about excessive ads before movies, like up to 30 minutes, and I was like, that has to be an exaggeration, because every time I go to the movies it’s 10 minutes tops. Maybe my area is just good or something.

    Then I took my kids to see Fantastic Four last week at an AMC, and lo and behold, 35 minutes of fucking ads.

    Fucking ridiculous. It’s noon on a Thursday, there are six people in the theater, and you want to waste that much of our time, for what? To advertise movies that I might see in some other theater because I’m never coming back to an establishment that holds such disdain for their customers?

    My 6-year-old and 3-year-old deserve fucking medals for their patience, and AMC is never getting my business again.

      • Rozz@lemmy.sdf.org
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        6 months ago

        You have to get seats online now even though they aren’t actually sold out, they reserve some for in person, but it doesn’t look like it when looking online. So you don’t really have to be there early.

  • NaibofTabr
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    6 months ago

    Trim it by 4 to 5 minutes?

    Let me know when you trim it to 4 to 5 minutes.

    • IphtashuFitz@lemmy.world
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      6 months ago

      No kidding. My wife & I go to AMC once in a while. We plan to arrive 15-20 minutes AFTER the posted show time since we know the ads & trailers will last at least that long. We still end up sitting through 5+ minutes of them.

  • BurgerBaron@piefed.social
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    6 months ago

    They did love it until they felt insecure about the fact they might be killing their audience further with it.

    Except this is too late to stop the bleed out.

  • IWW4@lemmy.zip
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    6 months ago

    There is nothing theaters can do. They are fighting an unwinnable battle.

    For about 15 years I went to the theater at least once every other week, for a while it was weekly.

    Now I go maybe once a year. Theaters have no chance against my living room. My big ass TV, my sound system,my couch , my booze, my powder room, my pause button, my snacks etc etc.

    Kids coming up now, just watch it all on thier phones.

    Sorry cinema you had a good run.

    • Pyr@lemmy.ca
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      6 months ago

      I’m 30 and I don’t even own a TV.

      When I was younger I thought that would be a ridiculous statement for anyone to make, and never thought it would be true for me.

      But now I just watch most of my shows and movies on my phone or PC.

      • IWW4@lemmy.zip
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        6 months ago

        Absolutely and the content will shift to accommodate that delivery too.

  • yarr@feddit.nl
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    6 months ago

    Sorry, I quit paying money to watch commercials a long time ago. Good luck with your theater with the overpriced snacks, poorly tuned sound systems, sticky floors / trash, expensive tickets and “pre-show”!

  • Lucky_777@lemmy.world
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    6 months ago

    Man, I watched Weapons this weekend and my local AMC couldn’t even get the lights off. 100% lights on during the first 10 mins of the film. All trailers had lights on.

    Sad state.

  • melsaskca@lemmy.ca
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    6 months ago

    Ever since we had to pay to watch advertisements at the theatre it all went downhill. They should have kept the introductory cartoon.

  • dohpaz42@lemmy.world
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    6 months ago

    They’re worried that moviegoers will try to skip the ads? Stop showing so many fucking ads. Theaters already overcharge for everything, and now we’re expected to wait long periods of time (anything past the listed movie start time is too long) before watching our movie.

    Nah. Ima buy a boat and go sailing instead. Aside of the Minecraft movie*, there has been nothing worth going to the theater for in a very long time.

    * The movie itself was good, but the audience participation is what made it worth the price of admission.

    • shalafi@lemmy.world
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      6 months ago

      No, you don’t have to wait. I show up 20 minutes after show time, catch a couple of trailers and the movie’s on.

  • Onomatopoeia@lemmy.cafe
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    6 months ago

    What’s an AMC? 😁

    I feel like the theatre is going the same was as it’s acronym-sharing auto company forbear… That is out of business.

    The only theatre I bother with any more is Alamo, and that’s maybe 2x a year. It’s just not worth it when I can watch movies at home and control it all.

  • Pjonathan@lemmy.world
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    6 months ago

    I haven’t gone to an AMC recently, BUT my local theatres do quizzes/fun games in between the ads - I speculate that’s the part that will be cut. Paint this as a decision for the customer but in reality, it’s a cost cutting/feature cut. Obviously those quizzes won’t be missed, but to think they will reduce the ads and trailers is not correct in my opinion.

    • JeromeVancouver@lemmy.ca
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      6 months ago

      The last time I went to the theater they had car ads blasting even before the pre show car ads started blasting.

      I will show up 5min late for movies now on purpose since there is assigned seating there is no benefit to showing up early