I wanted to start running more in the morning before the family is up. The watch’s alarm function is great so I can get up without waking my significant other. The tracking feature is great so you can see progress over time and keep the motivation up (a phone also works but who wants to carry around a phone while running?)

There are little things that I’ve since discovered that are helpful as well (Apple Pay on the watch and tracking sleep for example), but even that’s all the watch did I’m a happy customer.