Hide my email has changed my life. All those pay walls and websites that require an email address etc. newsletters et al…all emails are redirected to your iCloud account. Can easily delete them and not have to unsubscribe. If there is a data breach you just delete the account.

iCloud family passwords: allows you to share passwords with family members like Netflix etc

Also family sharing is amazing anything anyone within the family purchases books, movies, apps, etc. are available to the entire family (5 people max)

The real magic is when you fully integrate with watch, iMac, iPad appleTV. It’s just seamless and makes each device better.

You sure you don’t have mute on ?