I’ve never used one, but I’m looking to get one for my parents as a gift. Personally, I’d go fire stick because I’ve had few issues and it seems simple enough, but they don’t have Prime so it doesn’t make a lot of sense.
They are set up on iPhones (a bit of struggle) and an iPad. They have little/no experience with smart TVs; currently just antenna TV and a chromecast from their computer (also a difficult explanation).
Would an Apple TV be a soft learning curve for them? Any other suggestions?
If they have iPhones and an iPad it’s a no brainer. everything works together so seamlessly. Personally I would never use anything but an AppleTV any more. Any time I see anyone’s Roku or Fire Stick laggy and filled with ads it makes me just want to get an AppleTV for everyone so they can avoid that whole mess. I have a projector with Android TV (with Airplay!) and 3 days of mucking around with that junk was enough to motivate me to dig out the old AppleTV 4th gen. Buying a 4K 3rd gen in the next couple days because the remote is so much better.
I’m extremely tech literate. I just prefer to spend my time on more valuable things than navigating a TV interface. You won’t have any problems, just google anything you don’t understand.