Honestly. I used to watch my dad have like 4 channels he could switch between so he didn’t have to do commercials. I used to think that was weird, and indicative of some poor character traits. I was a judgemental little shit.

Now this meme is me. I have become my father.

There is a limited amount of tolerance for ads, and I had that all used up by the time I was 25. Now they can all go fuck themselves and I’ll read a book or build an end table before I watch another ad.

90’s me had a lot more free time, since he was a child being carried by my parents. So, my free time is waaaaay more valuable now.

Ads are a way for corporations to steal your life from you, 2-3 minutes at a time.

I feel less like we have lost patience so much as gained a respect for our own time and autonomy in being relegated to being nothing more than a product. At least that is what it is for me.

I’ve recently gotten hit by the 3-strike adblocker blocker. Had to download a Tampermonkey script to get around that shit.

YouTube makes enough money off selling my browsing history and stats, I don’t need to waste my time watching 3 unskippable ads.

All ⚠️ advertising ⚠️ is ⚠️ theft ⚠️ of ⚠️ time

One of the very few benefits of cable was that you could be watching one channel, then when the commercials come on, you could switch to another channel and watch that until the commercials come on. Then you could just keep pressing the “Back” or “Previous” button to switch between the two.

Had this mastered back in the late 2000s, rarely had to sit through a commercial break if you knew the channel schedules.

I don’t know, something about seeing the same diarrhea pills ad over and over doesn’t exactly spark joy for me.

At least in the 90’s ads were interesting

It could be nostalgia, but I feel like commercials used to be a lot better. Well produced jingles, kinda funny characters, etc. In the 90’s, everything on MTV was designed to make you feel cool for watching it, even the commercials.

Now there are just too many ads for medications. Oh, and those ads that pretend to be the lowest quality twitch streams with no production at all.

The 90s ads gave me time to use the bathroom and get snacks in an era where shows could not be paused. I took advantage of that time.

Now it’s too short to do anything, or I need to press a button to end the commercial after 5 seconds, requiring my attention.

I remember forgetting what I was watching because of the length of commercial breaks back then. There is a good reason to hate ads.

We live in an era of instant gratification so any form of delay is intolerable.

But also? Three to six minutes of commercials is a snack or a piss break or even goofing off on your phone/gameboy/whatever. 30 seconds (or 4 to skip) really is nothing and you barely have time to even meaningfully look away.

Now Youtube is doing unskippable 30 second commercials. I turn the sound off, but it’s still very f#cking annoying. We’re not bombarded enough with ads every time we use our computer? I’m 65 now, and I’ve yet to see any commercial that ever made me want to buy the product advertised.