Removing the ability to opt-out of ad personalization based on your Reddit activity, except in select countries.

Reddit requires very little personal information, and we like it that way. Our advertisers instead rely on on-platform activity—what communities you join, leave, upvotes, downvotes, and other signals—to get an idea of what you might be interested in.

The vast majority of redditors will see no change to their ads on Reddit. For users who previously opted out of personalization based on Reddit activity, this change will not result in seeing more ads or sharing on-platform activity with advertisers. It does enable our models to better predict which ad may be most relevant to you.

edit: updated link to old.reddit.com

  • Lt_Cdr_Data@discuss.tchncs.de
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    1 year ago

    If they aren’t above illegaly selling your data, then aren’t above illegaly collecting your data, even if you ticked a little “I do not consent” box. I fail to see, how this change can be anything but positive.

    • Alterecho@lemmy.world
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      1 year ago

      Yeah, for sure lol someone could dox me and steal my identity or set me up for murder tomorrow, bad actors are bad actors. My point isn’t that the data is highly abusable, though it for sure is, my point was that even the people WHO DON’T GIVE A DAMN ABOUT YOU are exploiting your personal information for monetary gain. In, again, the case with health indicators and the medical industry, the insurance companies don’t give a damn about you outside of your worth and your potential liability. There doesn’t need to be any one person responsible for that fact- it’s just the way the system is set up. So if they get data showing that I’m prone to leukemia genetically, then yeah, they’re going to make it impossible for me to get insured at a reasonable rate, because I’m suddenly a huge risk for them.

      • Lt_Cdr_Data@discuss.tchncs.de
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        1 year ago

        It’s not an exploitation for monetary gain, it’s an exchange of services. Do you think those massive servers they got are running for free? Aside from hardware, facilities and electricity, they have to pay programmers, accounting, management, cleaning services, etc. etc.

        People have to get over the fact, that this is how the world works - and also the only way the world as we know it can work.

        • Alterecho@lemmy.world
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          1 year ago

          The healthcare industry is not providing you any service by buying your personal data and using it to determine that your rates should be extortion-level high. It doesn’t matter that some companies are benign in their usage of your data, because there are organizations who have incentives to act on that data in ways that benefit them, directly at your expense. Do you understand what I’m saying?