It has been reported that Hugo Boss will be taking over the title sponsorship rights of the AlphaTauri team.

  • o_oli@lemmy.world
    link
    fedilink
    English
    arrow-up
    2
    ·
    1 year ago

    I mean, does it have to be? If they take over the sponsorship then it’s not like it’s co-branded. There would just be the Hugo Boss F1 team. Casual viewers wouldn’t even know the connection to RB.