Sign-up forms that drag on, login steps that repeat, and access requests that take longer than expected have become a normal part of using digital services. These moments rarely stand out on their own, and over time they influence how people judge the systems they rely on. The 2026 Thales Digital Trust Index reflects that environment, where trust is built or lost through everyday interactions. Most consumers have encountered problems when using websites or apps, … More → The post Click, wait, repeat: Digital trust erodes one login at a time appeared first on Help Net Security.
I work in the identity space. I explain this to people all of the time: every click or spinning wheel before people get to what they want to interact with means a chip at their patience and focus, ultimately leading to frustration, lost momentum, and loss of follow through.
Single Sign On and continuous login (with continuous verification) across the entire stack is key. Automated provisioning wherever possible. Quick, easy, and automated access requests.
It works well in the corporate/internal space. But in the customer space, it only seems to be getting worse.
